What convinced you to join the hej.build Architecture Advisory Board?
I really value exchange within the industry with colleagues and manufacturers. At sbp, we are also in daily contact with manufacturers and suppliers, so the right communication and a suitable, well-targeted approach are very important to us. Dialogue on an equal footing goes without saying for us, not only with our clients but across the entire project.
What is most on your mind at the moment in architecture, interior architecture or building products?
With this question, it’s tempting to name sustainability first. By now, however, it should be used as a matter-of-course tool in design, but not be the main content of a project or be misused as a cover.
What does good architecture/interior architecture mean to you?
Good design always tells a story that surprises, inspires and stirs emotions. Good, individual design doesn’t have to please everyone, but it usually reflects the needs of the individual users perfectly. That’s why quality isn’t always defined by the »first impression«, but sometimes only reveals itself through the story behind it.
Is there a current highlight or an all-time favourite project?
By now there are too many good examples worldwide that could count as a highlight. Choosing one specific example wouldn’t do justice to this positive diversity.
What does the interior architecture of the future look like?
With rapid digitalisation and the development of new design tools such as AI, it is becoming more and more important to curate a project with expertise and to safeguard quality. Alongside online, offline remains an essential factor in creating suitable environments for the right functions around people. In the future, too, it will always be about stirring people’s emotions in spaces and influencing them positively.
More experts on the board
Which topic is keeping you busy right now?
Tell us briefly which building products it’s about and what you want to achieve. We’ll get back to you with an initial assessment. We often start with our »Day One« workshop: a day at your premises, where marketing, sales and senior management set priorities together.