Expertise meets editorial excellence

As former architects and interior designers, we understand what your target group needs. We combine this knowledge with our editorial experience and create specialist articles that inform, convince and inspire.

Tailored content that resonates

Our specialist articles are characterized by:

• Deep understanding of construction products and their applications
• Clear, precise language without excessive technical jargon
• Optimizing for search engines to boost your online visibility
• Visual processing of complex information
• Flexibility: We write for specialist media or your own channels

We do thorough research

We dive deep into your area of expertise. We analyse current trends, scientific findings and industry standards. In this way, we create a solid basis for your specialist articles. Our knowledge of the construction industry guarantees that every article provides valuable information to your target group.

We optimize for more reach

We not only write high-quality content for your specialist articles, but also optimize them for search engines. We specifically research keywords and place them strategically to improve the ranking of your texts. In doing so, we integrate search terms naturally and address both readers and algorithms.

We visually prepare content

We supplement your specialist articles with informative graphics and clear tables. These visual elements support text comprehension and make complex information easy to grasp. We combine text and images to create appealing content that optimally presents your expertise in property sales.

We strategically place your items

Whether you want to publish your specialist articles in specialist media or distribute them via your own channels — we will support you in doing so. We adapt the writing style and content to the respective platform and ensure that your message reaches your target group.

Benefit from our unique combination of architectural and editorial expertise. Together, we develop specialist articles that present your products in the best light and impress your target group — whether in specialist media or via your own communication channels.