Increasing reach through (digital) trade fair support

We support construction product manufacturers during their trade fair appearances — from planning to post-processing. Our expertise helps you shine at events such as BAU in Munich, ISA in Frankfurt or ARCHITECT @WORK.

Before the trade fair: communication that builds tension

A successful trade fair presence starts with targeted communication long before the event. We help you to place the right messages:

• We develop a customized content strategy for your social media channels. On LinkedIn and Instagram, we reach your target group with relevant content and generate interest in your trade fair presence.
• Together, we will develop a campaign to announce your new products. We create teaser content that focuses on your innovations and arouses curiosity.
• Our communication strategy addresses architects and processors directly. We use industry-specific technical language and relevant topics to generate attention.
• With exclusive advance insights into your exhibition stand on your online platforms, we create anticipation. We present your company as an innovation driver and build up expectations.
• We plan and create newsletters that inform your customers and interested parties about your presence at the trade fair and invite them to visit your stand.

With this well-thought-out communication strategy, we ensure that your company is already talking to you before the start of the trade fair. We are laying the foundation for valuable meetings and discussions at the trade fair.

During the trade fair: sharing experiences

Your status becomes the focus of the action — we make sure everyone knows about it:

• Regular updates on LinkedIn and Instagram
• Live videos and impressions directly from the exhibition stand
• Showcase your products in action
• Inclusion of visitor voices for authentic content

After the trade fair: Maintaining and expanding contacts

The exhibition is over, but the work continues. We'll help you:

• Evaluation and integration of collected contacts
• Creation of personalized newsletters with content relevant to the trade fair
• Sharing trade fair highlights to strengthen customer loyalty
• Arranging follow-up appointments to deepen business relationships

Let's work together to make your next trade fair appearance an unforgettable experience. We look forward to making your brand shine.