Digital training and education as a marketing tool

Imparting knowledge digitally

In the construction industry, advances in knowledge are often decisive for success. We develop digital training concepts that focus specifically on your products and expertise. In this way, you not only strengthen the competence of your target groups, but also position yourself as a driving force in the digital space.

Online concepts for your target groups

Our digital training offers are aimed specifically at architects and processors. We analyse the needs of your target groups and develop relevant online training topics based on this:

• Digital application training for your products
• Webinars on innovative construction techniques and methods
• E-learning modules on current standards and guidelines
• Online courses on sustainable construction and energy efficiency

By linking directly to your products and solutions, we create real added value for participants — and for your company.

Experts who inspire online

For each digital training concept, we carefully select experts who not only have profound expertise, but are also convincing when it comes to digital knowledge transfer. They present complex content in a comprehensible and practical way — even in virtual space. In this way, we ensure that your target groups benefit from applicable knowledge and can make optimal use of your products.

Focus on digital learning formats

We rely on a variety of digital training formats that maximize learning success:

• Live webinars with interactive elements
• On-demand video courses
• Self-learning modules with quizzes and practical tasks
• Virtual classrooms for intensive exchange

By combining various digital methods, we promote knowledge transfer and long-term application in everyday working life. At the same time, we take into account the time resources of your target groups and offer flexible, location-independent learning opportunities.

Success story: Wienerberger knowledge

For Wienerberger, we have the Training platform “Wienerberger Wissen” , which reaches over 1,000 architects and engineers every year. This digital training series offers exciting online training on relevant topics in the area of planning and construction of masonry buildings.

• Monthly webinars: Every last Friday of the month
• Flexible learning: regardless of location and at fixed times
• Recognized quality: Certified by chambers of architects and engineers
• Excellent concept: Architect Darling 2022 winner for “Best Training Offer”

“Wienerberger Wissen” impressively shows how modern, digital training concepts can meet the needs of the target group and strengthen the brand at the same time.

Let us develop digital training concepts together that focus on your products and convince your target groups in the long term.